Classicsmart Solutions

Uplifting our business on the internet is a hardship distinctly in SEO. When it comes to local SEO small businesses, getting a high rank in search for the website is a key principle.

Small businesses - as the name suggests, may include any type of business where people search for something nearby their locality in their city. SEO based on the geographical area will help to place in the top as most of the customers will be searching online for stores within a City radius of their current location. For a startup or a small business, SEO seems to be complicated and hoodwink, but it is not as complex as it seems to be. Business can be boosted and be visible in the search engine by following these tips

1. Optimize Google My Business Profile

There are high chances that the website which is optimized for the search engine your clients get recognized at the top in the local google search. If you want to be identified by your customers and sell your products in your locality optimizing your website plays a vital role. To create a Google business profile the following steps need to be taken

    Information provided in GMB (Google My Business) should be accurate regarding Business name, address, contact number, website URL, category.
    Make sure that the location synchronizes with the exact coordinates of the map.
    Adding attributes to attract more customers.

Google has recently activated messaging features, as many of the customers might not be interested in calling. With GMB (Google My Business) messaging features and advertising your business profile in local searches (i.e., google maps) helps businesses to a develop closer connection with customers.

2. Posting Google my business

Posting in google my business boosts your business in a completely different process where you can share most of the business information with your local customers by posting pictures of your customers, your restaurant menu card and review videos of your products/services gives you the chance of accumulating potential new customers and overview of what your business is all about and the services you provide. And sharing your business offers/discount prices or menu will attract more customers and make your customers satisfied

3. Ask your customers for reviews

Ask customers to write a review your who has enjoyed your service, either on your website or Google review or ask them to share their experience on social media platforms. You cannot expect to make every customer get satisfied, providing them any complimentary service will leads to a 5Star rating on your page or website page. Basically a 5 Star rate will depend on the level of satisfaction that the customer availed in their service. However, rating and reviews always benefits benefits your business brand and customer loyalty.

4. Update website regularly

Google allows the feature of sharing content and updating of websites regularly as it gets discovered and attracted to the customers and drive leads, here are the few situations where updating is required, relating to Business locations in one city, Blog pages, new franchises landing pages, change of business hours. Updating of website includes:

   Updating photos and videos
    New product/service landing pages
    Seasonal Offers
    Updating Portfolio pages
    New Partners collaboration
    Blog Pages

The key role of the website owner is to maintain the most accurate and up-to-date information in order to get identified by the people whose intention is to buy them. Frequent upgrading of a website is enough if the content is distinctive and useful to customers.

5. Make sure listed in different directories

The first places the customers look into when they need to find a supplier or partner are usually online directories, the more visibility in the directories increases the chance of being contacted by potential customers. Listing in different directories helps you to get backlinks to your site when someone tries searching for your company details you can be shown in the directory listing, which appears in the form of results and redirects them to your site and that is why directories are really worthful. Choosing the right category which fits your business highly increases the chances of being identified in a particular and wider search. Below are the top three directories in which your business should be listed: Google, Bing, and Yahoo.

6. Hire an expert

For a website to stand out in the jungle of websites, SEO is required to generate traffic towards it. It cannot be done overnight or by watching DIY’s if you are looking for a serious business flow. Hiring an expert is suggestable.

We at ClassicSmart Solutions help solve the queries you usually find in business community forms than social media. Our dedicated SEO team analyses the entire profile of the business geographically and makes sure all the map pins are accurate and robust.